Proudly Thame is founded and funded by Scott&Young Ltd — a Thame company, registered at 29 Grenville Way, run by Jacques Beetge, who lives here. Scott&Young also builds and runs OX9.app, the town’s app.

So: a local media company has created a free town-wide mark, and it also sells a paid product to some of the same businesses. You should know that before you read another page. Here is the honest arrangement.

Proudly Thame is free, and stays free

No membership fee, no subscription, no small print, no upsell required. If your business is genuinely local and independent and you sign the pledge, you get the mark. That is the whole transaction. It costs you nothing now and it will cost you nothing later.

Scott&Young pays for it

The mark, the decals, the website, the directory, the campaigns, the printed guide — funded by the company, plus sponsorship from local backers. Not by you, and not by the public purse.

What Scott&Young gets is reputation

We are a startup. We are new here and nobody owes us a client. We think the fastest honest way to earn a town’s business is to do something useful for it first and let people judge the work. That is the return we are after, and we would rather say so than pretend otherwise.

Sources

1 · Thame Town Council, submission to the independent assessor, June 2025 — town-centre count of 161 retail premises, February 2025; hinterland population 41,907.
2 · Thame Town Team, written evidence to the Housing, Communities and Local Government Committee — approximately 95% of Thame’s retail on the High Street.
3 · ONS Census 2021 — Thame parish population 13,273.
4 · New Economics Foundation — local multiplier effect and LM3.
5 · Centre for Local Economic Strategies — local SME spending multiplier.
6 · Small Business Saturday UK — 2016 and 2017 single-day spend.

Figures 4 and 5 are widely reported research findings quoted via secondary sources; the primary studies should be cited directly in advertising.